Cinema and engines: films shot among the factories and tracks of the Motor Valley
The Motor Valley of Emilia-Romagna has often been chosen as a film location by both Italian and international directors. Historic factories, the legendary curves of racetracks, museums, and the hills surrounding Maranello, Modena, and Imola provide evocative and iconic settings to tell stories rooted in, or inspired by the motor legend. In this context, cinema and motors become the perfect duo, enhancing the beauty and identity of the region.
The most famous films shot between Maranello, Imola and beyond
Among the most famous films stands “Ferrari” by Michael Mann (2023), with Adam Driver as Enzo Ferrari. Much of the movie was shot in Modena, Maranello, Reggio Emilia, and along stretches of the Emilia Apennines, faithfully recreating the atmosphere of the 1950s. Some action scenes were set at the Imola racetrack, a true symbol of speed and motorsport history.
Other notable titles include “Rush” (2013) by Ron Howard, which, while recreating international settings, used several Italian locations to capture the authenticity of historic racing. Documentaries such as “Senna” (2010) and “Ducati – Red Like Fire” also feature images of the Motor Valley, celebrating its racing spirit and industrial heritage.
Iconic locations among racetracks, museums and factories
Maranello, with the Ferrari Museum, the historic headquarters of the Prancing Horse, and the wind tunnel designed by Renzo Piano, has often been featured in films and documentaries. In Borgo Panigale, the Ducati headquarters and its museum provide the perfect set to tell stories of two-wheeled passion. The Imola racetrack, with its legendary corners such as Tamburello, has hosted scenes for TV dramas, commercials, and motorsport films. The Varano de’ Melegari circuit, near the Dallara headquarters, is also frequently used for simulations and test scenes. The rolling hills of the region, with their narrow roads and breathtaking views, complete the perfect visual backdrop for anyone portraying stories of motorsport.
Cinema, communication and territorial promotion
Every film production shot in the Motor Valley contributes not only to the storytelling of the legend, but also to its cultural and touristic promotion. Movies like “Ferrari” generate huge media impact, attracting fans, enthusiasts, and curious visitors to the filming locations. This role of cinema as a driver for tourism is increasingly leveraged by public institutions and local foundations, which support film sets by providing logistics, permits, and promotion. Corporate museums also often dedicate sections to movies filmed on-site, enriching the visitor experience with behind-the-scenes insights, memorabilia, and exclusive content.
A land of cinema, between reality and myth
The Motor Valley once again proves to be a place where reality surpasses fiction. Between true stories, legendary biographies, epic competitions, and mythical figures, the line between cinema and real life becomes blurred, offering audiences powerful emotions and iconic images. The factories, circuits, and landscapes of Emilia-Romagna are not just a backdrop, but visual protagonists of stories that celebrate the Italian passion for mechanics and speed.
When the roar of engines becomes the soundtrack
Cinema has captured and enhanced the beauty and unique character of the Motor Valley, turning workshops, racetracks, and hills into natural and authentic sets. From international blockbusters to niche documentaries, every production filmed here adds a new chapter to the legend of a land where passion for engines is living culture. And for those visiting Emilia-Romagna, discovering these locations means taking a journey into the myth… through the lens of a movie camera.